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Myra 2.0 is catching on big-time in tier 2 cities (more than 45% of its usage comes from Tier-2 and smaller cities), and voice interactions are nearly 50% higher outside metros.
Myra has crossed 3 million conversations per quarter, and around 70% of its voice queries are made in Hinglish (a mix of Hindi and English), showing how much it's connecting locally.
Plus, people using Myra convert bookings at rates about 10% higher than with the regular app flow, so it's actually making travel planning easier for a lot of folks!