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India's natural diamond market may reach Rs 1.5 lakh cr by 2030: De Beers report
PTI | April 9, 2026 4:19 AM CST

Synopsis

The market for natural diamond jewellery in India is on the brink of a remarkable transformation, anticipated to soar to Rs 1,50,000 crore by 2030. This surge is largely attributed to robust economic growth and evolving consumer tastes. Natural diamonds are now being embraced as daily adornments rather than just luxurious splurges for special events.

Mumbai: The Indian natural diamond jewellery market is expected to reach Rs 1,50,000 crore by 2030, aided by robust macroeconomic fundamentals and evolving consumer trends, De Beers Group said in a report on Wednesday.

Supported by robust macroeconomic fundamentals, including a projected 11 per cent annual growth in GDP and personal disposable income (PDI) through 2030, the Indian natural diamond jewellery market is entering a high-growth phase, positioning the sector to reach an estimated valuation of Rs 1,50,000 crore by 2030, De Beers said in its report '2025 India Diamond Acquisition Study (DAS)'.

This momentum signals a structural shift in the domestic market, with natural diamonds moving beyond traditional "bridal heirlooms" to emerge as a high-frequency everyday wear category.


This shift is driven by the rising financial independence of women and the aspirations of Generation Z and millennial consumers, who now control 86 per cent of the market value, said the report.

Further, this growing demand is no longer restricted to metros; tier II and III cities are emerging as significant growth engines, fuelled by rising aspirations and increasing accessibility to luxury, it added.

"India's relationship with natural diamonds is undergoing a profound structural shift, moving from traditional to a powerful medium of daily self-expression. As personal disposable income grows, a new generation of consumers is prioritising the authenticity and rarity that only a natural miracle can provide.

"This ensures the category remains a vital pillar of the nation's luxury future while reinforcing India's position as the global heartbeat of the industry," De Beers Group Global SVP Shweta Harit said.


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