- Navi UPI now the official payment partner of RCB, CSK and SRH
- A new ‘digital’ explosion in the field of cricket!
25 March 2026: Navi UPI has today announced partnerships with several franchises including Royal Challengers Bangalore, Chennai Super Kings and Sunrisers Hyderabad to expand its presence in the upcoming T20 season. The partnership will see Navi UPI connect with all teams as an ‘Official Payments Partner’, deepening its connection with millions of cricket fans and bringing its fast, seamless payment experience to key moments of everyday use.
The announcement reflects a broader strategy to more effectively integrate payments in contexts where speed, convenience and reliability are important, based on the growing use of UPI. Commenting on the partnership, Rajeev Naresh, Managing Director and CEO, Navi Limited (formerly Navi Technologies Limited), said, “This competition brings together crores of people across the country, which very few forums do.
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Our partnerships this season aim to be present in moments where excitement is at its peak and connect Navi UPI with everyday payment experiences. Whether in or out of a match, the expectation today is clear – payments should be instant, easy and seamless. Navi UPI guarantees this experience.” Throughout this season, Navi UPI will be running various team-based integrations and on-field activities aimed at connecting product experiences with high-involvement moments during matches. This includes:
- “Navi UPI Presents Fastest Moment” honor for Royal Challengers Bangalore players
- On-field visibility and fan engagement through “Cheerleader Partnership” with Chennai Super Kings
- Social media based contests and fan engagement activities
- A payment-based experience embedded in the wider matchmaking ecosystem
Cricket remains one of India’s most influential cultural platforms, and the T20 tournament reaches across diverse geographies, languages and demographic groups. The competition generates massive engagement across both stadiums and digital media, making it a natural platform for consumer-centric technology platforms to build mass relevance. Digital payments have now become an integral part of everyday life, and Navi UPI is focused on providing a fast, easy and reliable experience, while also strengthening its presence in those moments where speed and simplicity are needed.
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