Bollywood tries paid previews after 'Dhurandhar' success, 'Bhooth Bangla' follows
NewsBytes | April 7, 2026 9:39 PM CST
'Bhooth Bangla' bets previews despite risks
Paid previews are basically a film's first test with real audiences.
Trade analyst Ramesh Bala points out that if early viewers like what they see, word spreads fast and opening weekend sales get a lift. But if the feedback isn't great, it can cool off excitement before the official release.
Bhooth Bangla's team is betting that these early screenings will help them stand out in a crowded movie calendar and draw more people in right from day one.
READ NEXT
-
Michael Olise breaks Pele’s World Cup record despite France’s 6-4 loss to England in third-place clash
-
How Lionel Messi Can Still Claim the Golden Boot After France’s Stunning Comeback
-
Who Is Lakshmi Ammal? Viral Puducherry FIFA Jersey Seller Attending World Cup 2026 Final Carnival
-
Why Are Team India And England Players Wearing Black Armbands In 3rd ODI At Lord's?
-
Team India Receives Warm Welcome At India House Ahead Of England ODI Decider
