OpenAI is reportedly considering legal action against Apple after their 2024 AI partnership failed to deliver expected revenue. The deal integrated ChatGPT into Apple devices via iOS 18.2, but user adoption remained limited. The strain deepens as Apple expands AI collaborations with Google, signalling a shift in its strategy.
Apple’s partnership with OpenAI may have been strained. A new report now suggests that OpenAI is mulling possible legal action against Apple, after their partnership fell short of revenue generation expectations. OpenAI reportedly anticipated billion of dollars of revenue generation from the Apple partnership annoucned in 2024, but that didn't happen.
A fresh Bloomberg report now suggests that OpenAI and Apple's partnership, announced in 2024 and integrated into its devices starting with iOS 18.2, has become strained two years later. The AI startup has not realized the anticipated commercial benefits from the collaboration, prompting preparations for possible legal action.
OpenAI and Apple announced partnership in 2024
The deal, unveiled at Apple’s Worldwide Developers Conference (WWDC) in June 2024, brought ChatGPT capabilities into Siri and various iOS, iPadOS, and macOS features. It allowed Apple to quickly incorporate advanced generative AI without relying solely on its in-house development at the time, positioning ChatGPT as an opt-in enhancement for users seeking more powerful assistance in writing, image generation, and general queries.
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