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CCI probes Pernod Ricard over exclusivity with New Delhi retailers
NewsBytes | May 9, 2026 7:39 AM CST

Pernod Ricard could face penalties

If the CCI finds it guilty, Pernod Ricard could face penalties or new restrictions that might shake up its business plans and profits in India.
The findings should also reveal just how much these practices have influenced Delhi's liquor scene.
So far, Pernod Ricard has not commented on the situation.


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