Indian shoppers favor essentials as price pressures dent discretionary spending
NewsBytes | April 13, 2026 6:40 PM CST
Brands roll out affordable options
Luxury products just aren't flying off the shelves right now. Satyaki Ghosh from Raymond Lifestyle says this dip started in mid-March, though he hopes wedding season might help a bit.
To keep up, brands are rolling out more affordable options instead of big discounts, since most folks want value for money these days.
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