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Brits are being urged to stay on high alert as they could fall into an easy trap and end up losing money.

In a stark warning, Ofgem said scammers are contacting households pretending to be from the watchdog - often claiming they can help switch energy deals before asking for sensitive details such as bank information. The regulator stressed it would never sell energy, request bank details, or turn up unannounced at your door. The scam attempts can take many forms, with criminals using increasingly sophisticated tactics to catch people off guard.

Victims have reported being targeted through:

• Phone calls
• Emails and text messages
• Social media messages
• Fake website pop-ups
• Cold callers knocking at the door

Ofgem said any such contact claiming to be from them should be treated as suspicious.

A spokesman warned consumers to follow a simple rule: "Stop. Check. Protect." That means refusing unexpected contact, verifying any communication, and never handing over personal or financial details.

Typically, fraudsters pose as Ofgem representatives offering help with switching tariffs or cutting bills. They may sound convincing and use official-looking branding or email addresses.

But their aim is simple - to extract bank details or other personal information that can be used to commit fraud. Ofgem reiterated that genuine communications from the regulator will always come from an email ending "@ofgem.gov.uk" and will not pressure consumers into quick decisions.

Anyone who receives a suspicious message is urged to report it immediately to Action Fraud, the UK's national reporting centre for fraud and cybercrime. Call 0300 123 2040

Forward suspicious emails to report@phishing.gov.ukIn Scotland, cases should be reported to Police Scotland on 101.

Consumers who fear they may have already fallen victim are advised to contact their bank immediately to limit any potential damage.

Ofgem says there are several red flags that should set alarm bells ringing:

• Requests for bank or personal details
• Pressure to act quickly or urgently
• Messages from unofficial email addresses
• Poor-quality branding or distorted logos
• Unexpected doorstep visits

The regulator added that only criminals will try to rush or panic you into making a decision.

Households are also encouraged to learn more about spotting scams through campaigns such as Take Five to Stop Fraud and to report all suspicious activity to help protect others.

With energy bills still a major concern for millions, officials fear scammers are exploiting the situation to prey on vulnerable households.